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3MOR
Project Brief
3 MOR Enterprises, Inc. is a family‑owned organization based in Polson, Montana, with operations spanning timber harvesting, road construction, site preparation, fuel mitigation, and wildland firefighting. The company engaged me to refresh their existing logo, aiming to preserve the integrity of their original brand while elevating it with a more contemporary and professional visual identity.
Results
The redesigned 3 MOR Enterprises logo applies a design‑thinking approach to strengthen brand clarity and industry alignment. A sharp, structured typeface communicates precision, durability, and technical expertise, while three machinery‑inspired lines reinforce the company’s focus on construction, excavation, and land‑management services. The final mark modernizes the brand, enhances visual impact, and supports stronger recognition across marketing and recruitment efforts.
Tools
Adobe Illustrator and Adobe Photoshop
